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Entertainment Industry Question 83: How does networking at industry social events and parties ever lead to future work?

Jun 2, 2015 | Latest

Jessica’s Answer: The question continues:  I hear about this all the time, but can’t figure out how this all works exactly. This may be extremely naïve of me, but how does this ever happen? How could an introvert who prefers one-on-one meetings, not feel socially...

Entertainment Industry Question 82: How do I spot bulls*#t artists to prevent wasting my time and effort?

Jun 23, 2015 | Latest

Jessica’s Answer: Actual bulls*#t artists are usually pretty easy to identify. The swagger in their physiology, the tonality and speed they use when they speak, and the overdramatic name-dropping. (when in doubt about their tonality, ask them a couple of...

Entertainment Industry Question 81: What do people really want to see in a reel?

Jun 22, 2015 | Latest

Jessica’s Answer: It depends on who’s looking at it. There are many types of people who will look at your reel. I will address 3 types: The first type is the person who knows what constitutes talent in your classification. This person will be looking at your...

Entertainment Industry Question 80: My 2 shows have been cancelled and I feel like I’m abandoning my “family” if I take a job with a new crew. Should I just wait?

Jun 21, 2015 | Latest

Jessica’s Answer: The question continues: Should I just wait to see if we get another show?Another question that I can’t answer for you. What I will do, is give you some things to think about: 1. How would you feel if someone from your “crew family,”...

Entertainment Industry Question 79: I am astonished by the amount of things you do each day and each week and wonder how you do it.

Jun 20, 2015 | Latest

Jessica’s Answer: The question continues: … How do you prioritize between doing one thing and another? What criterion do you use to make that decision? My criteria is simple: 1. What is my “fastest path to cash?” In other words, what must be done...

Entertainment Industry Question 78: Can I call people for work now, even though I’ve been out of touch them?

Jun 19, 2015 | Latest

Jessica’s Answer: The person who asked me this knows how I feel about re-establishing relationships first. While that is usually the case, that would mean that  you would have had to re-establish in April, before the up-fronts.This person did not. This person...
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RAVING FANS

"Jessica Sitomer's book reminds me of the old adage: 'Give a man a fish and he'll eat for a day. Teach him to fish and he'll eat for a lifetime.' There is no shortage of books on bookshelves in bookstores offering up the Hollywood hopeful a fish (or in most cases, something fishy). Sitomer provides a strategy on how to create a career so you will work (and eat!) for a lifetime."
-Andrew Kreisberg, Executive Producer, Arrow, Writer, Boston Legal, The Simpsons

"Jessica with AND.ACTION! has created a productive and effective way of not only guiding the reader through a method of setting attainable goals but also providing for them an enjoyable process in the journey of self discovery."
-Ana Lucia Cottone, Television Programming Executive

"Thinking outside the box and nurturing relationships is the key to being a successful actor. Jessica Sitomer's AND.ACTION! will teach you how to do this. The same career building tools she shares here will also help you balance your life when you get to wear many hats in this field. Run to get this book!"
-Diane Farr, Actress, Numb3rs, Author, The Girl Code
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